Posts and pages are the backbone of a WordPress environment.
They can be filed under the umbrella term singular page
because they show a single piece of content from your database.
Optimizing these can increase your click through rates, time spent on
page and various other statistics.
In this post we’ll take a look at some of the things you can do to
make your posts and pages better. This includes changing built-in
settings, using plugins and using code to get things done.
Changing Built-In Settings
If you look around on the edit page for your posts and pages you’ll notice a lot of settings you can change.
I recommend going to the Screen Options tab at the top of the page and switching everything on. If you don’t know what something is, give it a go – you never know what you may web hosting australia find!
Editing permalinks is a common practice for a number of reasons. When
you start an article you may have given it a placeholder title like “My
New WordPress Post.” In this case, the slug will be
“my-new-wordpress-post,” which means the URL will be
“http://yourdomain.com/2015/03/29/my-new-wordpress-post”. web hosting This is not
good at all – it should be changed.
There’s an edit button next to the permalink, but you can also click
on the end bit (highlighted in yellow) to edit it. A neat trick I use
often: delete the string completely and press enter or click ok – the
permalink will be generated anew from the title.
Another useful scenario can be seen in the image above. Sometimes you
may want the article title and the permalink to differ for SEO reasons.
If your title is “Top Tips To vps hosting Establish And Improve Your WordPress SEO”
you may want the permalink to omit all the unnecessary words –
When uploading images always make sure to add alt text and a domains
description, even if you don’t use the image. This can be download a nuisance at
times but it may increase your search engine rankings and it makes your
website more complete.
Each image has its own page called the attachment page, which exists
even if you don’t link to it, even if you don’t use the image anywhere.
Take a look at this example attachment page from Twenty Fifteen.
The title and description of your image show up, giving you
additional content, which can be targeted just like any other content.
It also domain names domains domain names gives you the opportunity to create useful functionality like
download links, RAW image information and more.
Regretfully, many themes overlook the attachment page. If you happen
to use a theme which doesn’t have a great looking view you can follow
our guide to creating attachment pages.
If you’re displaying excerpts on your website I highly suggest using
the dedicated excerpt field in the editor. This may be hidden so you
will need to go to the screen options to get it to show up.